Naked Athens
CLIENT
Naked Athens
TYPE OF CLIENT
Hopsitality
CATEGORY
Photography + Videography
BRIEF
This project captures the essence of Naked’s new lab, a creative space dedicated to developing and testing innovative recipes and cocktails. The vision was to highlight the artistry and raw beauty of the ingredients and processes at the heart of this endeavor, presenting them in a fresh and evocative light.
WHAT WE DID
We focused on creating a visual story that celebrated the essence of experimentation and craftsmanship in Naked’s lab. The images showcase raw ingredients, tools, and moments of preparation, blending minimalism with an artistic aesthetic. By emphasizing texture, color, and detail, we aimed to transform everyday components into striking visual compositions. The approach was intentional and refined, evoking a sense of curiosity and reverence for the creative process.
RESULT
The resulting images offer an artistic perspective on the world of mixology and culinary exploration, turning raw ingredients and processes into visual art. This series not only documents the lab’s innovative spirit but also elevates its story, making it an integral part of Naked’s brand identity. The photographs stand as a testament to the artistry behind the craft, inspiring intrigue and admiration.
WHAT’S NEXT STARTS HERE.
Get in touch at info@vasilisbarachanos.com