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CONVERSE

CLIENT

CONVERSE

TYPE OF CLIENT

FASHION

CATEGORY

Photography + Videography

BRIEF

Converse commissioned a studio campaign featuring Bloody Hawk to visually capture the essence of raw creativity and self-expression. The aim was to bring the artist’s personality into a minimal, crafted space where every frame feels intentional — highlighting the dialogue between music, movement, and identity.

WHAT WE DID

We directed and produced the campaign entirely within a studio setting, designing the light and atmosphere to complement the artist’s energy. The approach balanced control and spontaneity — clean framing, textured shadows, and a cinematic flow that translated performance into emotion. The photography and motion pieces were built to live natively across social channels, maintaining the brand’s bold, urban aesthetic while elevating it through refined visual language.

RESULT

The outcome was a cohesive set of visuals that felt both intimate and iconic. The campaign strengthened Converse’s visual identity within music and youth culture, while presenting Bloody Hawk through an honest, contemporary lens — authentic, grounded, and unapologetically creative.

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